Shifting from Keyword-based to Intent-based Search

Shifting from Keyword-based to Intent-based Search

Shifting from Keyword-based to Intent-based Search

First-of-its-kind mobile app with an intent-based search option for finding nearby restaurants

EXECUTIVE SUMMARY

Built and deployed a mobile app with inbuilt intent-based search functionality developed based on a Natural Language Processing (NLP) framework.

CHALLENGE

The client sought to provide its customers with location-based search recommendations that recognized their intent and individual preferences.

APPROACH

We created a two-step process to tackle the unique feature that the client sought to provide its customers. Step 1 : To build a featured and user-friendly app that captures the customer's current location through geo-tagging, meal preferences as set at the time of signing up, and budget as specified for the query. Step 2 : To build an intent-based digital assistant that could help the customers with relevant options based on their specified query.

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